---
title: "Erla press kit — facts, boilerplate and brand assets"
description: "Facts, boilerplate copy, milestones and brand assets for writing about Erla, the comprehension-first language-learning app."
url: https://erla.app/press
locale: en
type: page
---

# Press kit

Everything you need to write about Erla. Free to use in coverage of Erla.

## In one line

Erla is a language-learning app that teaches by comprehension: listen, read and watch first, then talk.

## Boilerplate

### 50 words

Erla is a mobile language-learning app built on comprehension. Learners listen to short tasks voiced by native AI voices, read stories with read-along audio, watch short videos and then talk with an AI teacher. Erla ships as 22 apps, one per learning language, on iOS and Android, with a free plan and a PRO subscription.

### 100 words

Erla is a mobile language-learning app that teaches the way people learn their first language: by understanding before speaking. Learners listen to short tasks voiced by native AI voices, read short stories with read-along audio and watch short videos, tapping any sentence for a translation and an explanation. When they are ready, they talk it through with an AI teacher in roleplays and discussions. Erla ships as 22 separate apps, one per learning language, on iOS and Android, with the interface in 35 languages and four levels from complete beginner (From Zero) to Advanced. A free plan includes daily practice; PRO adds conversations and unlimited practice.

## Fact sheet

- **Product:** Erla — 22 language-learning apps, one per language (“Erla: Learn <Language> with AI”)
- **Developer:** Aleksandr Shelestov (JustOneDev)
- **Platforms:** iOS and Android
- **Learning languages:** English, Spanish, French, German, Italian, Portuguese, Dutch, Swedish, Norwegian, Danish, Finnish, Polish, Czech, Hungarian, Greek, Turkish, Romanian, Croatian, Slovak, Serbian, Ukrainian, Russian
- **Interface languages:** 35
- **Levels:** From Zero, Beginner, Intermediate, Advanced
- **Learning modes:** Listening, Reading, Watch, Chat and Talk with an AI teacher; a Grammar path in 9 of the apps; 10 word games; Vocabulary Wallet
- **Pricing:** Free plan with daily limits; PRO $12.99 a month or $59.99 a year in the US (varies by country), 7-day free trial
- **Current version:** 9.0 (October 2026)
- **Website:** https://erla.app

## Milestones

### Product Hunt launch

Erla launched on Product Hunt on 26 December 2025 and finished #5 of the day.

### 8.0 — a new Chat and Talk teacher

A teacher with a name and a face, roleplays, Read & Discuss, gentle corrections and asking the teacher in your own language.

### 8.1 — Grammar path and achievements

Grammar as a learning path, one pattern at a time, and all 50 achievements in one collection.

### 8.2 — a friendlier start

Onboarding builds the learner's first week: goals, lessons, practice days and time.

### 9.0 — From Zero (October 2026)

A new level for complete beginners: tiny lessons, short stories and slower conversations.

## Story ideas

### Comprehension first

Why Erla has learners listen, read and watch before they talk — and keeps grammar on demand instead of up front.

### AI conversation teachers

What an AI teacher does well for learners — roleplays, gentle corrections, answers in your own language — and what it doesn't do.

### Small and underserved languages

One app per language means Serbian, Greek, Slovak or Danish learners get an app built for their language, not a menu item.

### Starting from zero

The From Zero level, for adults who don't know a single word of the language yet.

## Brand assets

### Logo (PNG)

The Erla logo.

### App mark (SVG)

The Erla mark as a vector.

### Social card (1200 × 630)

Ready-made image for articles and posts.

### Screenshot: Listening

Listening, on iPhone.

### Screenshot: Reading

Reading with read-along, on iPhone.

### Screenshot: Talk

Talk, on iPhone.

## Using these materials

Use the text and assets freely in coverage of Erla. Please don't alter the screenshots or the logo. The name is always “Erla”.

## Contact

Press questions and interview requests: a@justonedev.co

---

*Markdown edition of <https://erla.app/press>, published for AI agents and other automated readers. Index of every page: <https://erla.app/llms.txt>.*
